Why You Need to Include Your Inground Pool in Your Listing Photos This Spring

Spring is one of the busiest and most competitive times of the year to sell a home. With buyers eager to settle before summer, listings need to be at their best—and if your home has an inground pool, it could be one of your biggest selling points.

But here’s the catch: if your pool isn't opened, cleaned, and showcased in your listing photos, you're missing out on thousands of dollars in perceived value.

Here’s why now is the time to get your pool up and running—and front and center in your marketing.

1. Your Pool Is a Major Lifestyle Feature

Buyers aren’t just looking for a house—they’re shopping for a lifestyle. And nothing says “summer-ready” like a crystal-clear, sparkling pool.

Highlighting your pool:

  • Helps buyers visualize summer gatherings, pool parties, and family fun

  • Adds a luxurious, relaxing element to your home’s story

  • Sets your listing apart from others that might not have outdoor features ready yet


2. Listings with Outdoor Features Perform Better

According to Zillow, listings that mention features like pools, outdoor kitchens, or patios can sell for up to 30% more than expected, depending on the market. But it’s not enough to mention a pool—you need to show it off.

Including your inground pool in your listing photos:

  • Increases buyer engagement and clicks

  • Encourages more showings

  • Creates a strong visual impact in online galleries and social media ads


3. Spring Is When Buyers Shop for Summer

Buyers looking in April and May are thinking ahead to June, July, and August—they want to be moved in and enjoying their new home by the time the warm weather hits.

If your pool is closed or covered in your listing photos, it sends the wrong message:
❌ Missed opportunity
❌ “To-do list” for the buyer
❌ Lack of pride in maintenance

A professionally cleaned and photographed pool shows buyers that the home is turnkey and ready for fun.


4. Waiting Can Delay Your Sale

If you wait too long to open the pool and schedule photography, you risk:

  • Missing peak listing dates (April–June)

  • Losing momentum during the hottest time of year to sell

  • Having to reschedule photos and pay for second shoots

By getting your pool open early, you make sure it’s in perfect condition and can be featured alongside your lush green yard, blooming flowers, and beautiful exterior shots—all in one session.


5. Pro Tip: Stage It Like an Oasis

Don’t just open the pool—stage it:

  • Remove covers and clean thoroughly

  • Set up lounge chairs, umbrellas, and towels

  • Add tasteful poolside decor or potted plants

  • Make sure the water is crystal clear for close-up shots

Your pool area should look like a private retreat—because to buyers, that’s exactly what it is.



Final Thoughts

If you’re listing your home this spring and you’ve got an inground pool, now is the time to make it shine. With high-quality listing photos, your pool can become a showstopper that adds serious value and helps your home sell faster.

📸 Need help photographing your pool and outdoor living spaces?
Let’s schedule your spring photo shoot now—before the rush.

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